Taufik Rachman appointed as new Director of Sales and Marketing at Alila Villas Uluwatu  

Alila  Villas  Uluwatu  is  pleased  to  welcome  Taufik Rachman as  its  new  head  of  sales  and  marketing. Possessing  a  deep  connection  with  Alila  stretching back over 20 years, few are as well placed as Taufik to lead sales and marketing for the luxury Bali resort.

A  well-travelled  sales  ambassador,  Taufik is  widely recognized for his experience in directing global sales strategies, contracting and harnessing both traditional and digital distribution channels, across Asia Pacific to Europe and the Americas. He began  his  25-year  career  in  boutique  luxury  sales with GHM in Indonesia before joining Alila Hotels and Resorts in 2001, where he has helped drive the brand’s growth since the beginning, successfully building luxury hospitality connections and positioning the Alila brand on the global travel map.

In this new leg of his journey with Alila, Taufik will continue to play a key role in positioning Alila Villas Uluwatu as a leader in sustainable luxury travel, connecting with a new generation of conscious travellers while strengthening relationships with clients, media and partners.


“I’m incredibly proud of Alila Villas Uluwatu and the major milestones we’ve achieved over the

years,  especially  during  this  difficult  time,”  said  Taufik.  “Moving  forward,  it  is  our  mission  to

encourage  travellers  to  not  only travel  but  to  embrace  #travelwithpurpose  in  line  with  Alila

Villas Uluwatu’s commitment to responsible and sustainable tourism.”